American vs Nordic Individualism

Are Nordic countries collectivist or individualistic? If they are individualistic, how is that individualism different from American individualism?

American individualism is well known throughout the world, and one may point to Asian collectivism as its opposite. One example that always comes to my mind is from an experiment run by psychologist Richard Nisbett. He compared American and Asian children by having them look at a fish tank and describe what they saw.